Documentation/Demos/Scan Walkthrough

Annotated Scan Walkthrough

See exactly what happens during a website scan, from start to finish. Watch how Tessa analyzes your site and builds personalized recommendations.

Hi, I'm Tessa! 👋

Your Tag Service Assistant

Let me walk you through a complete scan! I'll show you each stage and explain what I'm looking for. This is exactly what happens when you scan your own website.

Quick Tips

  • •Each scan takes 10-30 seconds depending on your site's complexity
  • •I analyze your page structure, tracking scripts, and data layer events
  • •You'll get personalized recommendations based on what I find
1Initial Scan Started

Step 1: Loading Your Website

Tessa begins by loading your website and establishing a connection. This is when she starts capturing network requests and page resources.

Scanning www.example-shop.com

20%

Loading website...

Step 1 of 5: Loading website

2Detecting Tracking Scripts

Step 2: Finding Your Tracking Setup

Now Tessa is identifying which analytics and marketing tools you're using. She's found Google Tag Manager and is analyzing its configuration.

Scanning www.example-shop.com

65%

Found Google Tag Manager, analyzing configuration...

Step 3 of 5: Detecting tracking scripts

3Scan Complete!

Step 3: Your Scan Results

Scan complete! Here's everything Tessa found on your website. This card shows your tracking scripts, website type, and personalized recommendations.

Website Scan Complete

www.example-shop.com

2
Scripts Found

Scan Results Summary

E-commerce site with Google Analytics 4 and GTM detected. Strong tracking foundation with opportunities for enhanced e-commerce implementation.

2
Scripts Found
2
Active
0
Tracking Requests

Page Title

Example Shop - Premium Products Online

📊 DataLayer Events Detected

Found 1 events being tracked

page_view
These events were used to categorize your website and will be verified during the tracking verification scan.

Recommendations

  • Implement enhanced e-commerce events (add_to_cart, begin_checkout, purchase)
  • Add consent management for GDPR compliance
  • Set up conversion tracking for checkout funnel
  • Configure custom dimensions for product categories

Detected Scripts

Google Tag Manager
GTM-ABC1234

Implementation: gtm.js

Source: https://www.googletagmanager.com/gtm.js?id=GTM-ABC1234

active
Google Analytics 4
G-XYZ98765

Implementation: gtag.js

Source: https://www.googletagmanager.com/gtag/js?id=G-XYZ98765

active
4Confirm Your Website Type

Step 4: Verify Website Classification

Tessa detected this as an e-commerce site with 94% confidence. You can confirm or change this to get more accurate recommendations.

Loading tracking setup options...

What Happens Next?

🎯 Template Selection

After confirming your website type, you'll see template recommendations with specific events and tracking patterns optimized for your business model.

🔗 Connect Google Analytics

Optionally connect your GA4 account to let Tessa verify your tracking implementation and show you exactly which events are firing.

✅ Implementation Verification

Tessa can check if recommended events are already firing or help you implement missing ones using your existing GTM setup.

📊 Ongoing Monitoring

Save your scan results and come back anytime to re-scan and see how your tracking implementation evolves over time.

Ready to scan your own site?

This walkthrough showed demo data. See exactly how Tessa analyzes YOUR website with a free scan - no account required!

Start Free Scan